This course introduces the theory and production of animated 2D graphical elements for multiple platforms. Concept, research, design and pre-production techniques for motion graphics projects are covered, focusing on animating with typography, graphic symbols, shapes, and color. Design projects are analyzed according to their conceptual and graphical composition, and are developed to effectively and creatively communicate a message to a specific audience.
Specialist Diploma in Motion Graphics DesignSpeak with an Advisor
From its humble beginnings in flipbooks and zoetropes, Motion Graphic Design has evolved with today’s media and technology—extending beyond simple typography and image placement. The Specialist Diploma in Motion Graphic Design is an 8-month programme that allows students who have graduated from related fields such as Graphic Design, Visual Communications a chance to supplement what they have already learnt with the knowledge needed to jumpstart their career as a Motion Graphic Designer.
This course encourages students to enhance their creative talent and sharpen their technical knowledge. Specialist diploma students will be able to produce professional attention grabbing communication design for films, TV, and the Web. The course covers modules in the application of story telling, typography, advertising, broadcast design, digital compositing and design entrepreneurship. Students will also get a chance to build their portfolio through the capstone project.
Course Intake Dates: 19th of Feb 2018
- Get skilled in both 2D & 3D Motion Graphics
- Learn a variety of Skills and Processes for various phases of Broadcasting: TV, Video & Film Making
- Design Entrepreneuship teaches students how to place an accurate value upon their skills - should they become business owners or freelancers
- Learn Motion Graphics using Cinema 4D, After Effects
Articulation To Degree
BFA in Graphic Design
Mo Graph Fundamentals
Students will learn the theory and production of animated 2D graphical elements for multiple platforms. Concept, research, design and pre-production techniques for motion graphics projects are covered, focusing on animating with typography, graphic symbols, shapes, and color. Students will also explore creative design process behind elective and memorable advertising.
Students will learn to develop time / movement-related projects using semantic typography with the objective of enhancing visual form, meaning and communication. Students will also learn cutting edge industry techniques, primarily focusing on an 3D Software and its uses in the motion graphics industry.
Mastering Production for Broadcast Design
Students will high-end digital multi-layering and digital compositing techniques. Students will learn how to acquire and integrate aesthetically driven live-action imagery into broadcast or visual effects projects utilizing a wide range of media formats.
Motion Design I
MGD107: Motion Design I
MGD201: Advertising Design
Advertising Design provides insight and practice in the creative design process behind elective and memorable advertising. This module examines strategies for developing and directing a media mix across a variety of print and online formats and for designing messages which reflect both audience and client “contact” relationships. Emphasis will on the design and presentation of a series of portfolio-ready advertising campaigns for actual client use.
3D for Designers
MGD202: 3D for Designers
Motion Graphics is the convergence of art, design, motion, and technology. Students will learn cutting edge industry techniques, primarily focusing on an 3D Software and its uses in the motion graphics industry. In addition to a strong 3D element, the course will also focus on the integration of type, design, and audio.
Motion Design II
MGD203: Motion Design II
This module is aimed at expanding the student's typographic vocabulary through the use of time-based composition, sound and animation. Students will develop a time / movement-related projects using semantic typography with the objective of enhancing visual form, meaning and communication. Rhythmic and expressive use of type in motion explores varying type size, weight, spatial relationships, form/counter form, and movement within a word, while preserving sound typographic principles.
MGD204: Digital Compositing
This course introduces high-end digital multi-layering. Techniques and aesthetic issues are explored to produce time-based imagery. Students acquire and integrate aesthetically driven live-action imagery into broadcast or visual effects projects utilizing a wide range of media formats.
Art Direction II
MGD205: Art Direction II
Students build on skills and processes learned in previous design courses to conceive and produce multifaceted Design campaigns. This Advanced Art Direction module Students Learn how to manage a project, develop an Agenda, Conduct a Meeting, and work in Groups – Experiences that Simulate a real – world studio, TV Station or Advertising Agency. Students will Gain Creative Direction Skills and Project Management Skills by executing a project for a real-world Client. Students Experience and explore the business aspects of design, investigating effective ways to work in a project based team environment.
MGD206: Design Entrepreneurship
Module hours: Contact hours 24 hours, Practice 16 hours, Total 40 hours
Module Code: MGD206
Credit Weight: 20
This course addresses the essentials of entrepreneurship. Business organization, business plans and proposals, as well as ethical and legal issues will be discussed. Additionally, this course focuses on the fundamentals of profitability. Students will learn how to take a business idea, assess that idea, and develop an appropriate business model, and will create a plan to conduct a feasibility analysis for the idea that you developed.
Senior Design Portfolio
MGD207: Senior Design Portfolio
Under faculty supervision, students will review, revise, and refine previous deliverables based on peer and faculty evaluation, and create a portfolio that demonstrates a mastery of industry standards and expectations. The student will present and discuss their portfolio of work to an audience/jury.
Capstone Studio Practice
MGD208: Capstone Studio Practice
The Motion Graphic Design Capstone Studio Practice is a research-based module that integrates concepts and work from throughout the program. Students are expected to integrate skills, knowledge, and creativity to produce a project that will showcase professional expertise in a chosen career field. Student can choose to work on the individual project or live project mentored by the industry partners at MAGES campus or at the company. If the student is working at the company for the duration of the module then it would be treated as internship.
A graphic designer works on a variety of products and activities, such as websites, advertising, books, magazines, posters, computer games, product packaging, exhibitions and displays, corporate communications and corporate identity, i.e. giving organisations a visual 'brand'.
The Role of an Art Director is to Confer with clients to determine objectives, budget, background information and presentation approaches. Work with department heads to discuss client requirements and presentation concepts and to coordinate creative activities
Motion Graphics Artist
Motion graphics artists create animated 2- and 3-dimensional images. Artists use video and animation to give the impression of action through changing images. Work is produced for media, such as the Internet, television, and film.
Storyboard Artists illustrate the narrative and draw panels to demonstrate action. Storyboard artists usually work hand-in-hand with animation and/or filmmaking teams to help map out a story from start to finish long before work starts.
Primary Role of Animators in 2D/3D computer animation produces 2D/ three-dimensional images which create the illusion of movement.