This course focuses on the craft of visual storytelling, creative and art direction as it relates to the stories we tell for brands, companies, and ourselves. Learner will be able to compose & articulate conceptual solutions, which appropriately utilize motion graphics. Learner will be able to integrate the use of design, typography, sound, space, timing, and animation within motion pieces.
Duration:36Hrs Across 6 Weeks
Schedule:3Hrs Lesson per Day, for 2 Days per Week (Customization Available)
Award:Certificate of Completion
Software Taught:Adobe After Effects
Grants Available:SSG, PSEA, UTAP
Siew Zhi Zhong, Jerome
Creative Process & Look Development
Idea Generation and Development
Creating The Design Process Document
Motion Design Pipeline For Broadcast Media
Colour & Emotion
Ownership and Infringement
Art Direction Roadmap
Compose and articulate conceptual solutions using creative thinking models and principles such as SCAMPER & other ideation techniques.
Analyse and design concepts by linking various ideas generated during team ideation, combining interdisciplinary skills discovered and providing constructive feedback in a cohesive learning environment.
Judge the Intellectual Property (IP) stance on a variety of IP issues in the industry and articulate how to protect your IP rights using your knowledge of IP Law and Application.
Develop comprehensive production plans using the creative processes to convert your ideas into final motion pieces integrating the use of design, typography, sound, space, timing, and animation.
Age: 16 years old and above Recommended for Media Professionals and
Freelancers Open to both Singaporean & International Students (Including PR,
Student Pass, Work Permit, S Pass & E Pass)
Full Program Fees: SGD 1,926
Singaporean < 40Yrs & PR: SGD 1,386
Singaporeans > 40Yrs: SGD 306
SME Company-Sponsored: SGD 306
Self-sponsored students can use Skills Future Credit, PSEA grant, UTAP, and SEP. 75% attendance is mandatory to complete the program The student should submit and must pass the prescribed assessment (i.e. Practical Project) *For additional grant eligibility, please contact us.
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